How to Write a Professional Business Proposal in Nigeria (2024)

It’s certain that only a few new business owners are familiar with how to write a business proposal. However, it is far more important than most new enterprises think. Proposing your company for projects may not appear to be the most important issue. Even if you don’t have an imminent need for your business proposal, it might assist you in developing a strategy for your company. It can also help you get funding, pinpoint your brand’s strengths and shortcomings, and serve as a guide for your company’s future orientation. Here’s how to write a business proposal, according to our guide.

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WHAT IS A BUSINESS PROPOSAL?

A business proposal is a formal business document that includes a service proposal tailored to the demands of the client.

A business proposal is typically written in response to a specific opportunity. A business proposal does not have to be complex, but it must be evident to anyone is reading it that you have a practical grasp on their problems and how your company will substantially help in addressing them.

WHAT IS THE DIFFERENCE BETWEEN A BUSINESS PROPOSAL AND PLAN?

A business plan and a business proposal are two separate documents with different functions. Many people confuse the two, and many sites on the internet that claim to describe how to develop a business proposal rather then discuss the process of writing a business plan.

A proposal isn’t the same as a business plan. The operational and financial goals of a corporation are outlined in a business plan. It’s not the same as a proposal.

While a business proposal concentrates on how a project will be completed, including quotes, terms and conditions, and other key information, a business plan focuses on the company’s goals and financial objectives, problems and solutions, potential market size, game plans, products and services, market execution, and more.

WHAT SHOULD BE INCLUDED IN YOUR BUSINESS PROPOSAL?

Frequently, the proposal will be subjected to a first cursory examination. It will be reviewed extra thoroughly in the following level of examination if it fits certain criteria. Breaking down your proposal into clear parts and instructions will make it much easier for your potential client or investor to explore your document.

Here’s an example of a professional business proposal’s basic structure or format:

  • Introduction
  • Executive Summary
  • Table of Contents
  • The Body of The Proposal
  • Conclusion
  • Appendix

The final output is determined by your industry, the project’s scope, and the client’s detail and element demands. Each of these sections should provide the information requested by the potential client in such a way that they will comprehend and sign their agreement.

HOW TO WRITE A BUSINESS PROPOSAL IN A PROFESSIONAL MANNER

Here are a few pointers to help you get the most out of your business proposal while avoiding frequent blunders during the writing process.

DETERMINE WHY YOU’RE DRAFTING THE BUSINESS PROPOSAL

Your strategy to your planning process will be determined by your understanding of why you are writing a business proposal. You can definitely omit the section regarding your team and organizational structure if you’re developing a business proposal for yourself or solely for usage within your own company. If you’re raising funds, you’ll want to devote extra effort to describing why you’re doing it. You’ll also have to explain how you’ll put the money to good use.

So, before you start creating your plan, consider why you’re writing one and what you hope to gain from the experience.

KEEP IT SHORT AND CONCISE

The most critical piece of advice is to keep your business proposal brief and to the point. Long business strategies will not be rewarded. The longer your proposal is, the less likely it will be read. As a result, concentrate on reducing your content to the very minimum that your readers require. Instead of lengthy descriptions of your target market, concentrate on establishing an easy-to-read plan.

HAVE SOMEONE REVIEW YOUR BUSINESS PLAN

It’s never a smart idea to write a company plan in a vacuum. It’s a good idea to zoom out now and again to make sure your approach is sensible and makes sense. You should also ensure that it is simple to read and comprehend. But don’t wait till your idea is “completed” to take another look.

USE A FREE BUSINESS PLAN TEMPLATE TO GET STARTED

Understanding what information should be included in a business plan is n’t always sufficient. If you’re having trouble getting started or need some extra help, a business plan template can be useful. Download the template that has been used by over 1 million businesses if you’re searching for a free downloadable business proposal template to get you started.

FAQS ABOUT BUSINESS PROPOSALS

WHAT IS THE IDEAL LENGTH FOR A BUSINESS PROPOSAL?

A business proposal should be between 30 and 50 pages long, depending on the type of proposal you’re writing and the scope of your services. Cover letters, summaries, and price pages should all be kept short—no more than two pages apiece. Your proposal pages, which go into detail on each aspect of your plan, should account for the majority of your proposal.

WHAT ARE THE DIFFERENT SECTIONS OF A BUSINESS PROPOSAL?

A standard business proposal includes a cover letter, table of contents, executive summary, proposal pages, pricing page, further information about your company, and the deal you’re proposing.

WHAT IS THE BEST WAY TO WRITE A BUSINESS PROPOSAL?

Start by picking a template and thinking about what sets your company apart from the competitors and why you’re the best person to help potential clients with their problems. Make it really easy for prospective customers to figure out how to reach you if they have questions by being precise about what you can assist them with.

CONCLUSION

It is critical to have a business proposal for your business. This isn’t just a document. It’s a manual that will assist you in defining and achieving your objectives. It’s also a management tool that lets you evaluate data, make strategic decisions, and demonstrate how your company will function and expand. In brief, preparing a business proposal can help you succeed if you’re thinking about starting a firm or planning to pitch it.

A business proposal does not have to be difficult to write. A effective business strategy does not necessitate having a business or accounting degree. We are confident that this article will show you how to complete your business proposal with minimal effort and frustration. You’ll be adequately equipped to establish, run, and develop your business once you’ve finished.

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Oluchi Chukwu

Oluchi is a seasoned Information blogger, content developer and the editor of Nigerian Queries. She is a tech enthusiast who loves reading, writing and research

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